Robust Year-Round Education

AFCI's vision is a passionate creator in every home in the world. In order to realize this vision, AFCI's strategic plan outlines year-round education initiatives that seek to enable members and non-member customers to serve, reach and inspire end consumers. Learn more about the efforts we are undertaking to deliver such a robust suite of year-round omni-channel education programs. 

AFCI members receive complimentary access to each webinar. Log in to ensure free registration.





Webinar: February Virtual Town Hall
When: February 27, 12:00 PM Central Time (US and Canada)

Jim Thielen, Chairman, ​AFCI Board of Directors
Peter Finn, Executive DirectorAFCI
Jason Baum, Membership Director, AFCI

This Virtual Town Hall gives you the opportunity to hear the latest news from AFCI. The Association will share updates on important new initiatives and events.


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Webinar: NEW! How Your AFCI Membership Can Save You thousands: An Introduction to Savings4Members
When: March 5, 12:00 PM Central Time (US and Canada)

Speakers: The Savings4Members team

Are you overspending on the everyday expenses that keep your business running? Your member benefits can help you double-check. As an AFCI member, you pay less for everything from fuel to payroll, HR, uniforms and much more. Join us for a quick webinar to show you how to make the most of these benefits. Last year, the average member using more than 3 benefit-programs saved over $14,000.


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Webinar: Visual Merchandising and Store Layout
When: March 11, 12:00 PM Central Time (US and Canada)

Speakers: Georganne Bender & Rich Kizer, Kizer & Bender Speaking!

Designing a store’s retail floor space, and deciding on where to place product categories and how to display items creates your traffic flow and is critical to your overall profit margin. Join Georganne Bender and Rich Kizer as they take you through different store layouts and discuss the dos and don’ts of setting up your store’s sales floor to sell. Learn how to create efficient retail spaces, and ways to which attract customers and encourage more purchases.


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Webinar: Quality Over Quantity: Secrets to a Profitable Instagram Account with Fewer than 10,000 Followers
When: May 14, 12:00 PM Central Time (US and Canada)
Audience: Retailers
Category: Creative Innovation

Speaker: Tyler McCall, Instagram Marketer

All you need for your business or brand to be successful on Instagram is a K behind your follower count, right? Not anymore! Actually, if you spend all of your time and energy obsessing over your follower count, you'll miss out on the opportunity to connect with the followers you have right now. During this session, you'll learn how to create high-quality content, leverage Instagram Stories, and generate more direct messages to turn your Instagram account into a reliable and predictable sales machine - whether you have 100, 1,000, or 100,000 followers.


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The AFCI Podcast is a show for creative businesses hosted by Jason Baum, AFCI's Director of Membership. Tune in monthly for new content and listen to Jason's conversations with leaders and innovators in our vibrant creative business community.


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If you're interested in being a speaker or contributor, have an idea of a topic you'd like to see, or would like to volunteer on our education committee, contact us